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PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) SEKTOR KERAJINAN DI KOTA PADANG MELALUI PENGGUNAAN TEKNOLOGI INTERNET DALAM KEGIATAN USAHA*

Pujani, Vera and Besra, Eri (2009) PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) SEKTOR KERAJINAN DI KOTA PADANG MELALUI PENGGUNAAN TEKNOLOGI INTERNET DALAM KEGIATAN USAHA*. Working Paper. Lembaga Pengabdian Masyarakat. (Unpublished)

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Abstract

This paper presents the training of the internet use on behalf of the micro and small business enterpreses (MSEs) which have been done in Padang. The objective is to improve the understanding and utilization of the internet in business activities. The training has been done at Thursday 11th August 2009 which is fasilitated by PT Telkom providing computer and internet systems for 20 participants (MSEs). The training provides the subject toward the basic concept and business model of ecommerce and pratices the internet to establish email and blog. This training is evaluated using two activities, (1). Distributing questionnaires in before and after the training undertaken as a comparative study. The illustration given of the comparative study that there are no signifiantly diferencies between before and after perceptions toward the use of internet in their business activities except about the easy using internet. (2). Observating within participant’s Blogs had been undertaken. The results found some blog were statis and not continued operations as the limitation of the time and their competencies managing blog pages even numerous blogs with the good progress. Generally, this training is able to improve the intention using the internet supporting their business activity in the future. Key words: Internet, e-commerce, MSEs, Padang

Item Type: Monograph (Working Paper)
Subjects: H Social Sciences > HB Economic Theory
Unit atau Lembaga: Fakultas Ekonomi > Ilmu Ekonomi
Depositing User: SSi diana zulyetti
Date Deposited: 02 Jul 2010 07:32
Last Modified: 02 Jul 2010 07:32
URI: http://repository.unand.ac.id/id/eprint/3322

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